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In planning, objectives are usually more specific actions or ways to achieve the goals. However, the goals and objectives are sometimes used interchangeably.

Operating Budgets

Operating budgets project or predict the amount of revenue and the anticipated expenses related to operating a facility and running a recreation department’s programs and services.

Operating Expenses

Operating Expenses are the expenses related to running a facility and delivering programs and services.

Outbound Marketing

Outbound Marketing involves pushing out information to the public and may be considered an intrusion.


Outcomes are short or long-term changes that are expected from the project such as changes in knowledge, awareness, behaviour, and skills. Outcomes are usually positive (the benefits of recreation), but can also be negative (a chronic condition).


Outputs are produced through the project or from activities you do. This term is used in planning and in logic models.