Words We Use glossary
Completion requirements
Use our Glossary to find key words and terms used throughout the Training Program.
If there are any updates or revisions needed, please let us know.
Updated: August 2022
Browse the glossary using this index
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MarketingMarketing involves determining the value of your recreation product or service and communicating that information to customers. | |
Measuring ImpactThe Measuring Impact of SPAR initiative provides innovative new research, tools and resources that demonstrate the multifaceted impact and value of the sport, physical activity and recreation (SPAR) sector. Measuring Impact is an initiative of the Canadian Fitness and Lifestyle Research Institute (CFLRI) and the Canadian Parks and Recreation Association (CPRA). | |
Mission StatementA mission statement describes what an agency does, for whom, and how it does it. | |